Author: Andrei Grigore

How Danubius Hotel Increased Room Service Revenue by Over 200% Through Digital Transformation

Posted on by Andrei Grigore

Implementing a Modern Room Service Experience Across a Multi-Hotel Portfolio

Danubius Hotels Group operates one of the most complex hotel portfolios in Hungary. With 17 hotels serving business, leisure, and wellness guests, consistency of service is both a promise and a daily operational challenge.

Room service, long considered a premium offering, had become one of the most demanding areas to manage. Phone-based ordering, peak-hour pressure, and manual coordination between teams left little room for scalability or predictable performance. As guest expectations shifted toward speed, clarity, and digital-first experiences, Danubius recognized that room service needed a fundamental upgrade.

Not just a new interface. A new operational standard.

From Traditional Room Service to a Digital-First Experience

To support this transformation, Danubius selected the Breeze solution, building a tightly integrated digital service layer on top of its existing enterprise hospitality systems. The foundation was already in place: Oracle OPERA for property management and Oracle Symphony for food and beverage operations, both implemented by Bitsoft.

What was missing was the guest-facing layer that could turn these systems into a seamless scan & order experience. That role was taken by Breeze ServUs The solution was introduced first in the room service area, with restaurant functionality implemented more recently as part of the broader digital roadmap.

Why Room Service Became the Focus

Room service sits at the intersection of guest experience and operational complexity. Every delay, miscommunication, or unclear expectation is felt immediately by the guest and amplified internally.

For guests, the impact of digital room service is immediate and tangible. Instead of calling reception, waiting on hold, or navigating unclear menus, guests can place room service orders directly from their own device, at their own pace. Menus are always up to date, easy to browse, and available in multiple languages, making the experience effortless for international travelers.

One of the most important changes is transparency. Before confirming an order, guests see a promised delivery time, setting clear expectations and building trust. Payments are handled securely and seamlessly through Adyen, eliminating the need for cash handling or manual settlement at the door.

The result is a room service experience that feels:

  • Faster, without feeling rushed
  • Clear, without back-and-forth communication
  • Modern, without losing the sense of hospitality

In short, guests stay in control of their experience, while the service adapts to them.

Built for Scale, Not Just for One Hotel

ServUs room service was introduced within the Danubius portfolio through a controlled, phased deployment, designed to prove operational impact before broader expansion. This approach allows Danubius to validate performance in live environments, fine-tune operational rules, and extend the solution confidently across different hotel formats and service models.

Crucially, ServUs was configured around Danubius’ existing standards and processes, not the other way around. Through deep customization within Oracle Symphony, the solution supports internal product structures, nutritional requirements, and established workflows, while maintaining centralized control and consistency at group level.

Turning Guest Experience into Measurable Results

While the rollout is still expanding across the portfolio, performance data from the first properties already shows clear and measurable impact.

Performance Highlights

  • +223% room service revenue growth (Aréna, post-implementation vs comparable pre-digital period)
  • +66% increase in average room service check (Hélia, pre-digital vs mature digital phase)
  • Over 70% of room service transactions placed digitally (Aréna, within months of implementation)
  • Up to +18% higher basket value for prepaid digital orders

At Danubius Hotel Hélia, where room service digitalization began in late 2023, average room service order value increased structurally over the following two years. Compared to the pre-digital period, basket size grew by more than 60 percent, demonstrating sustained revenue optimization rather than short-term uplift.

At Danubius Hotel Aréna, where ServUs room service was introduced in 2025, the shift was immediate. Revenue more than tripled in the comparable post-launch period, and transaction volume nearly tripled as well. Digital ordering rapidly became the dominant channel.

Across both properties, digitally prepaid orders show consistently higher average value compared to traditional settlement methods, reinforcing the commercial advantage of secure online payment integration.

Beyond financial performance, operational teams report reduced pressure during peak periods, fewer order clarifications, and a more predictable service flow. The combination of higher basket value, strong digital adoption, and improved operational control confirms that digital room service is enhancing both guest satisfaction and commercial results.

A New Standard for Room Service

For Danubius, digital room service is not a one-off innovation. It is part of a broader strategy to standardize operations, improve margins, and meet modern guest expectations without increasing operational complexity.

As the rollout continues, Danubius is setting a clear benchmark for how large hotel groups can modernize room service, without compromising control, security, or brand standards.

How Subway France rebuilt loyalty and went digital in selected stores with the Breeze ecosystem

Posted on by Andrei Grigore

When Subway France set out to transition its technology stack in 2024, the objective was to move away from the legacy software provided by Subway LLC, under a tight operational deadline and with local requirements that demanded flexibility, speed, and deep integration.

The initiative was not driven by dissatisfaction with the existing solution, but by the need to identify a viable, future-proof replacement that could support both current operations and new digital ambitions at local and regional level.

Subway France was not looking for a single tool. They needed a complex, integrated ecosystem capable of running a nationwide network reliably, while also enabling new customer experiences, especially loyalty, automation, and fully digital equity store journeys

A competitive selection process: pilots, incumbents, and challengers

To make the right choice, Subway France evaluated three solutions in parallel.

Two new competitors, Breeze and a French supplier, each deployed their solution in three pilot locations. In parallel, the existing solution already used in Subway France, inherited from Subway LLC, was also evaluated as part of the decision process, without the need for an additional pilot.

This setup allowed Subway France to compare solutions in real operating conditions, assessing stability, usability, rollout readiness, integration capability, and alignment with both Subway LLC standards and local operational realities.

Why Breeze was selected

Breeze was selected based on a combination of functional depth, usability, and execution capability.

The best balance between quality and price

Breeze delivered enterprise-grade capabilities without the cost structure or rigidity typically associated with legacy or international platforms. This made large-scale rollout financially sustainable while still meeting Subway’s operational and strategic requirements.

A friendlier, easier-to-operate experience for restaurant teams

Ease of use in real restaurant conditions was a critical factor. Breeze proved intuitive for in-store teams, reducing training effort and minimizing operational friction, an essential requirement when deploying across hundreds of locations under tight timelines.

The most developed and complete system

Compared to other shortlisted vendors, Breeze offered the broadest functional coverage, addressing every major area of the business within a single ecosystem: operations, ordering, kitchen workflows, loyalty, marketing automation, data, and centralized management. This reduced dependency on multiple vendors and ensured long-term consistency.

Proven experience and operational expertise

Beyond software features, Subway valued Breeze’s hands-on experience in restaurant operations, especially in complex, high-volume environments. This operational understanding translated into faster alignment, more relevant solutions, and practical decision-making during rollout.

Flexibility and speed of adaptation

Requirements evolved continuously throughout the project. Breeze demonstrated the ability to adapt quickly, delivering customizations, new integrations, and workflow adjustments as needed, often while deployment was already underway.

Together, these factors positioned Breeze not just as a software platform, but as a capable execution partner, able to support Subway France through a high-pressure migration, ongoing evolution, and future growth.

Deployment under pressure: migrating hundreds of locations in under 6 months

Once Breeze was selected, the most difficult phase began: execution.

At the moment of selection, Subway France had approximately eight months remaining to complete the rollout, with the most intensive deployment phase concentrated in under six months across more than 370 locations, all while restaurants continued operating daily.

This was not a standard implementation. The rollout required multiple integrations developed in parallel, including integration with the existing loyalty system during the transition period, integration with the centralized reporting systems of Subway LLC, integration with the centralized reporting systems of RexSubs, the master franchisee for France, Benelux, and the Czech Republic, and integration with the logistics systems of STEF in France. Additional local and operational integrations were delivered as needs emerged.

The rollout also required customizations specific to Subway France and took place in a context where both systems and processes were evolving in motion.

This was not a plug-and-play migration. It was an accelerated transformation where deployment, integrations, and operational alignment happened in parallel, without compromising the daily operational routine of restaurants.

To simplify execution at scale, the project included shipping all required hardware from Romania for every location, along with structured packaging, accessories, and how-to video guidance to minimize friction for on-site teams.

Digital equity stores: built for Subway’s “made-to-order” model

A major milestone was the launch of Subway France’s first fully digital equity stores, built on standardized and centrally managed processes. This model was deployed selectively in 12 locations, chosen specifically to support a fully automated customer journey from ordering to production.

Designing these stores came with a fundamental challenge: Subway is not a typical fast-food operation.

Unlike restaurants where customers choose from a predefined menu and only adjust small options, Subway is fundamentally made-to-order. Each sandwich is customized in real time: bread, ingredients, sauces, add-ons, and the operational flow must reflect that complexity.

To support this model, Breeze Kiosk and Kitchen Display workflows were optimized specifically for Subway’s way of producing orders.

The operating flow was defined during a hands-on workshop in Toulouse, bringing together Subway and Breeze management teams. The objective was not to design an abstract “ideal journey,” but to map real production behavior, customer pacing, and kitchen organization, turning the concept of a fully digital store into a practical, repeatable operating model.

To make digital ordering work seamlessly with Subway’s made-to-order production model, both the customer-facing ordering flow and the kitchen setup were optimized. This included operational refinements such as:

  • A fully redesigned Kiosk interface, tailored to Subway’s customization-heavy ordering process, guiding customers step by step through bread, ingredients, sauces, and add-ons in a clear and intuitive way
  • A KDS flow adapted to Subway’s production steps, reflecting the real sequence of sandwich preparation, and creative KDS experiments such as solutions where orders were repeated to kitchen staff through headsets to improve speed and accuracy.
  • A specific thermal printer selected to produce high-resistance labels that stick reliably to oven paper packaging, allowing sandwiches to be tracked through heating and accurately matched to the order number

These details matter in a fully digital environment: when customers don’t interact with staff, the operational system must carry the load: identification, sequencing, and accuracy must be guaranteed by process + tooling.

Data visibility as a foundation for decision-making

A key component of the project is the implementation of the first phase of Breeze AI Analytics, providing Subway France with a consolidated, daily view of operational performance across the network.

The analytics layer delivers structured, centralized dashboards based on daily data aggregation, significantly improving visibility compared to the previous fragmented reporting setup.

  • Through centralized dashboards, teams can:
  • Compare individual restaurant performance against regional benchmarks
  • Analyze results versus national averages
  • View aggregated data across selected groups of restaurants or at country level

This transition from disconnected reporting to standardized, daily consolidated dashboards enables more consistent performance tracking, clearer benchmarking, and more informed operational decision-making across the network.

The next development phase will extend this foundation toward real-time data processing and advanced AI-driven insights.nd a clearer understanding of performance across the entire network.

SUB LIKE ME: loyalty built around the customer

Digital operations were complemented by a new loyalty experience: SUB LIKE ME, built on Breeze mobile application developed and rolled out nationally.

Within the first months, the loyalty program became a meaningful revenue driver, accounting for up to 10% of total transactions across all ordering channels, with consistent organic growth over time.

At the heart of SUB LIKE ME is a tier-based loyalty structure: SubFoodie, SubLover, and SubMaster, designed to reward engagement over time. Interactive elements allow users to express their “Subway personality”, while future updates will introduce badges, challenges, and experiential rewards.

Lifecycle marketing executed at scale with Marketing Automation

Behind the scenes, Subway France runs its loyalty and CRM strategy using Breeze marketing automation solution for restaurants.

Rather than treating marketing as a series of isolated campaigns, Subway designed a full lifecycle marketing framework, fully implemented in Breeze. Today, over 100 campaigns are configured in the system, active and recurring or activated contextually for seasonal or one-time initiatives.

Campaigns cover the entire customer journey, from onboarding and loyalty progression to cross-sell, reactivation, and life moments such as birthdays or anniversaries. Breeze acts as the execution engine, ensuring consistency, automation, and scalability across hundreds of restaurants.

What it takes to modernize a QSR network at scale

Subway France’s experience shows what’s required when a large QSR network wants real change, fast:

  • Selecting the right partner through real-world pilots
  • Migrating an entire network under a hard deadline without compromising operational daily routine
  • Building integrations and custom requirements “in motion”
  • Launching fully digital stores only where the operational model supports it
  • Developing loyalty as a product, not a one-time feature
  • Running lifecycle marketing as a system, with automation at its core

This wasn’t a simple rollout. It was a high-speed rebuild of operations and customer engagement, where the technology had to flex, and the results had to land while restaurants kept serving customers every day. This project stands as a clear example of how technology can support long-term growth, operational clarity, and deeper customer relationships in modern restaurant networks.

Valentine’s day as a profitability driver for À la carte restaurants

Posted on by Andrei Grigore

Valentine’s Day is one of the most important days of the year for restaurants, especially à la carte restaurants. Increased reservation volumes, high customer expectations, and pressure on teams can quickly turn this day into operational chaos. For restaurants that see Valentine’s Day as just a traffic spike, the result is often a difficult evening. For those that approach it strategically, Valentine’s Day becomes a real opportunity for profit growth.

In this article, we analyze Valentine’s Day trends relevant to à la carte restaurants, consumer behavior during peak dining occasions, and how busy evenings can be turned into an exercise in control, efficiency, and guest experience with the help of operational technology.

Valentine’s Day for Restaurants: What Global Trends Show and Why They Apply in Romania

At an international level, Valentine’s Day consistently generates more guests and a higher average check than a regular Friday. Restaurants report increased demand for classic, high perceived-value dishes such as steak, pasta, seafood, desserts, and wine, while the dine-in experience remains the primary revenue driver.

These behaviors are not dependent on a specific market or culture. They are driven by the emotional context of the occasion and tend to appear consistently across different regions.

  • early reservations,
  • fixed or semi-fixed menus,
  • increasing the average check through recommendations,
  • interest in clean, well-structured dining experiences

are just as relevant for restaurants in Romania.

Another important phenomenon is audience diversification. Valentine’s Day is no longer dedicated exclusively to couples. Outings with friends or small group dinners are becoming increasingly common, especially in major cities.

Why À La Carte Restaurants Have the Most to Gain

À la carte restaurants are best positioned for Valentine’s Day due to their operational flexibility. They can adapt menus without fully rigidifying them, recommend special selections, and more effectively control service flow and margins.

Demand for romantic dinners is evident, especially in major urban centers, where certain restaurants are already perceived as “date night” destinations. The difference between a successful evening and a chaotic one is not décor or volume, but how execution is managed.

How À La Carte Restaurants Can Turn Valentine’s Day into a Profitable Day with Breeze

Control Over Reservations and Tables

On Valentine’s Day, reservations are concentrated within a short time frame, with staggered arrivals and tables at risk of being occupied longer than optimal. Without clear visibility, table turnover becomes unpredictable.

With Breeze, restaurants have a clear overview of reservations and a complete picture of available and occupied tables. Turnover management becomes more efficient, and teams can make informed decisions in real time.

Result: more tables served, without overload and without friction at the entrance.

Increasing the Average Check Through Order Structuring

On busy evenings, waitstaff are under time pressure, and upselling recommendations are often skipped. Breeze helps restaurants structure menus so that wine, dessert, or pairing suggestions become part of the experience, not an additional effort.

Orders are faster and clearer, and the guest experience remains consistent even during peak moments.

Result: a higher average check, achieved naturally, without added pressure on staff.

Smoothing the Kitchen Workflow

The kitchen is the critical point on Valentine’s Day. High volumes of simultaneous orders increase the risk of errors and delays.

With Breeze KDS, orders are transmitted clearly and in real time, and prioritization is easier to manage. Reducing errors and reworks directly contributes to shorter waiting times.

Result: a more stable kitchen workflow and more satisfied guests.

Customer Loyalty After Valentine’s Day

For many restaurants, Valentine’s Day ends with the bill. Without data and follow-up, the customer relationship is lost.

Breeze Loyalty Mobile App enables automatic customer data collection and subsequent communication. Invitations for Dragobete, early March, or anniversaries can be sent in a personalized way and at the right time.

Result: Valentine’s Day becomes the starting point for recurring relationships, not just a crowded evening.

Valentine’s Day Beyond a Single Evening

For à la carte restaurants, Valentine’s Day is not about “surviving” a busy night, but about learning how to manage high volumes without losing control or experience. Restaurants that treat this moment as an operational exercise can replicate the model during other peak periods.

Ultimately, Valentine’s Day success does not come from décor or special menus, but from clarity, rhythm, and control – elements that make the difference between an exhausting evening and a truly profitable one.

How operational technology helps testaurants improve profitability

Posted on by Andrei Grigore

The most effective technology solutions in the HoReCa sector are those that can scale alongside the business, from a single independent restaurant to multiple centrally managed locations. Scalability matters less as a promise and more as a daily practice: the ability to maintain control as volume, teams, and operational complexity grow.

In recent years, a significant number of restaurants have exited the market permanently. The pandemic was only the trigger; the real pressure came from rising costs, instability, and a lack of visibility. In Romania, many HoReCa businesses face the same obstacles: fragmented workflows, decisions made “on the fly,” and tools that do not communicate with each other. Operators who managed to adapt did so by changing how they run their operations, not just their menus or pricing.

Profitability essentially moves along two axes: higher revenues or better-controlled expenses. Increasing sales helps, but it does not solve structural issues on its own. Often, margins are lost in the details: poorly tracked inventory, inefficient scheduling, and a lack of clear data. Restaurant management is influenced by ingredient costs, staff scheduling practices, location, and the broader economic context. The commonly cited industry formula: 30% food cost, 30% labor, 30% other expenses, 10% profit, shows just how little room there is for error.

Against this backdrop, modern restaurant management solutions have evolved rapidly. We are no longer talking about isolated applications, but about platforms designed specifically for the pace and realities of the HoReCa industry. A restaurant management system built exclusively for restaurants delivers operational consistency where generic tools provide only disconnected reports. This consistency can be maintained whether operating a single location or multiple outlets.

Running a restaurant is not just about keeping things moving day to day. It means understanding where profit is leaking and where it can be recovered. The examples below illustrate how the right technology can support this level of clarity.

Cloud-Based Operational Systems

Restaurants that still rely on a local POS system installed on a single computer work with delayed information. A cloud-based POS system for restaurants centralizes data and makes it accessible in real time. This fundamentally changes restaurant management, from sales and inventory to daily reporting.

A modern restaurant POS system can send orders directly from the dining area to the kitchen, reduce waiting times, and improve table turnover. Platforms developed exclusively for HoReCa, such as Breeze, focus on stability and operational visibility, not just payment processing.

Better Control Over Labor Costs

Labor expenses are high, but they can be optimized with the right data and tools. HoReCa-focused technology enables more precise staff scheduling, aligned with actual sales and productivity targets.

A restaurant management solution that includes workforce planning helps managers avoid unnecessary overlaps and unproductive hours. Employee apps centralize shift requests, swaps, and internal communication, reducing daily friction.

Data-Driven Forecasting, Not Intuition

Forecasting is one of the most underestimated components of restaurant management. When analyzed correctly, historical data provides valuable insights into what lies ahead. Managers working with up-to-date reports can make faster, better-informed decisions.

In reality, sales will never perfectly follow a forecast. That is why combining managerial experience with data provided by restaurant management software is essential. Real-time adjustments, breaks, shortening or extending shifts, help keep costs close to optimal levels.

Digital Team Scheduling

Manual shift planning is time-consuming and prone to errors. A digital restaurant management system allows schedules to be created quickly and adjusted based on demand.

A centralized dashboard provides a clear overview of labor costs, while restaurant management software can flag overruns, overtime, or discrepancies between planned and actual figures. As a result, decisions become informed rather than reactive.

Menus Built for Profit, Not Just Popularity

A balanced menu is not based solely on what sells well, but on what truly contributes to profit. Menu engineering becomes far more effective when data is collected automatically through an integrated restaurant system.

Detailed analytics show not only which items sell, but under what conditions and with what impact on margins. For these insights to be relevant, restaurant management must provide accurate data on costs and volumes.

Technology Focused on the Guest Experience

Customers expect simple, consistent interactions. Restaurants that fail to keep up risk losing visit frequency and customer loyalty.

Contactless payments, digital menus, and mobile ordering are easier to implement when supported by a solid restaurant POS system. These features add value without complicating back-of-house operations.

Employee Retention as an Operational Challenge

Staff turnover is costly. Digital tools designed for teams can improve communication and foster a sense of belonging.

An internal channel integrated into the restaurant management system enables fast information sharing and performance recognition. Given the constant use of smartphones, these solutions feel natural for HoReCa teams.

Technology continues to evolve, and its impact on profitability is becoming increasingly visible. Whether it is a free restaurant management tool, useful as a starting point but limited, or a comprehensive software solution, or a mature restaurant POS system, the real difference lies in control, stability, and the ability to make data-driven decisions.

Breeze platform – Latest updates – Smarter, faster, and more engaging orders

Posted on by Andrei Grigore

🌟 Discover what’s new in version 2.1

We are excited to announce the release of Breeze Platform version 2.1 — packed with new features that make online ordering and dine-in (ServUs) experiences smoother, smarter, and more personalized.

Whether your guests order from home or directly at the table, these updates help you serve them faster, deliver a better experience, and grow your business with confidence.

🍔 What’s New for eCommerce (Online Ordering)

Smarter recommendations – Complementary products are displayed directly on the product page, increasing average order value with no extra effort.

Vouchers before delivery selection – Customers can apply discount vouchers before choosing the delivery method, creating a simpler and more attractive experience.

Faster ordering flow – The “Add to cart” button is now always visible across all product tabs, streamlining the ordering process.

Automatic deposit (DRS) selection – If a product includes a deposit fee, it is automatically selected.

Multilingual legal pages – Terms & Conditions, Privacy Policy, and GDPR pages are now available in multiple languages.

Flexible pickup time slots – Pickup intervals of 10, 15, 30, or 60 minutes can be configured.

Discount restrictions – Products or product groups can be configured to block voucher-based discounts.

Payment token validity – Saved payment cards now display token validity, showing how long a card can be used.

Advanced search functionality – Search results are ordered by product name, description, category, and SEO keywords.

🍽️ What’s New for ServUs (Dine-In Ordering)

Future orders – Guests can place dine-in orders in advance.

Item grouping at checkout – Products can be grouped by category (Sale Itemizers) on the checkout page, improving clarity and reporting.

Smart filtering for future orders – Products available for advance orders are automatically filtered based on pricing and availability rules.

Future order limits – You can set how many days in advance guests are allowed to place orders.

Feedback pop-up – When scanning the QR code again, guests are invited to leave feedback on their previous order.

Order cancellation – Orders can be canceled as long as preparation has not started (requires KDS usage in the kitchen).

Simplified confirmation page – Allows removal of the location ID and displays only the last three digits of the order number.

My Orders on the homepage – Active orders are displayed directly on the main page.

Acceptance of terms of use – Option to require users to accept GDPR and Privacy Policy when accessing the application.

Menu preview – Guests can view the menu up to seven days in advance, without the ability to place orders.

⚙️ Why Does It Matter?

These improvements reflect our commitment to making restaurant operations more efficient while delivering a modern, consistent, and enjoyable guest experience.

Version 2.1 is now available — bringing smarter recommendations, faster processes, multilingual support, and improved customer engagement tools.

Discover the new features and contact your BitSoft account manager or support team to activate them!

ServUs – The smart way to pay in HoReCa

Posted on by Andrei Grigore

Developed by Bit Soft, ServUs is not just another ordering app — it is a next-generation tool designed to make the payment experience in restaurants and hotels smooth, flexible, and guest-centric.

While it offers full functionality for placing orders, its payment capabilities truly stand out, providing both guests and venues with unprecedented control and convenience.

The Advantages of ServUs Payment Options – Flexible and Built for Real-Life Scenarios

1. Scan & Pay – Even Without Ordering

With ServUs, guests are not required to place orders through the app in order to use the payment feature. They can simply scan the QR code and pay their bill, even if they ordered through a waiter or at the counter.
This makes ServUs a versatile solution that integrates seamlessly with traditional service models while still delivering digital convenience.

Benefits for restaurants:

  • No waiting for the bill.
  • Works even for tables served entirely by staff.
  • Gives tech-savvy guests the freedom to manage payment independently.

2. Bill Splitting Made Easy

No awkward calculations at the end of the meal. ServUs allows guests to pay exactly for what they consumed:

  • Select specific items to pay for (e.g. “I only had the pasta and a soft drink”).
  • Split by person — each guest pays their share independently.
  • Flexible bill management for shared tables or large groups.

Benefits for restaurants:

  • No confusion about who pays what.
  • Faster payment processing at busy tables.
  • Increased customer satisfaction by removing payment friction.

3. Fully Configurable Payment Timing: Per Shift, Upfront, or at the End

Restaurants can customize how and when payments are handled through ServUs, depending on their service style or event type:

  • Per-shift configuration – guests can place multiple orders and pay everything at the end.
  • Upfront payment mode – payment is required before an order is sent to the kitchen.
  • Mixed flexibility – different payment rules can be applied based on time of day or customer profiles.

Benefits for restaurants:

  • Full control over the payment flow.
  • Prevents unpaid or abandoned orders.
  • Supports a wide range of dining experiences — from formal dinners to beachside cocktails.

Why ServUs Matters for Guests

  • Speed and convenience – no waiting for the bill, no confusion with group payments.
  • Autonomy – full control over what they pay and when.
  • Modern experience – a digital journey aligned with today’s expectations.

Why ServUs Matters for Restaurants

  • Efficiency – reduces staff workload and accelerates table turnover.
  • Versatility – adapts easily to different business models and guest needs.
  • Accuracy – minimizes billing errors and payment disputes.

ServUs is not just an ordering tool — it is a complete payment engine designed for modern hospitality.

Whether it’s fast-paced coffee service, group dinners, or hotel room service, ServUs empowers both guests and venues to focus on what truly matters: outstanding service and memorable experiences.

How to choose the best POS System for your restaurant

Posted on by Andrei Grigore

Several industry studies in the HoReCa sector have shown that a high-performance POS terminal reduces payment errors, speeds up the checkout process, and provides customers with a more pleasant experience at the end of their meal.

As a result, a POS is no longer just a device for swiping cards—it has become a reliable tool that helps modernize payment methods and make the checkout process faster, safer, and more professional.

Want to learn how to choose a POS system that truly makes a difference in your restaurant? If so, keep reading.

What Is a POS System and How Does It Help?

A POS (Point of Sale) system is a device that allows you to accept card payments directly in your restaurant. In practice, it is the terminal you hand to customers when they want to pay by card or mobile phone, with all transactions being transferred directly to your business account.

A POS system is increasingly important because more and more customers prefer cashless payments. Card payments are also faster and more secure, eliminating the risk of counterfeit cash or incorrect change. Most banks offer POS terminals that accept all major card types (Visa, Mastercard, etc.), as well as contactless payments via mobile phones or smartwatches.

Beyond customer convenience, a POS system also benefits you as a business owner: it provides better control over revenue, clear financial reports, and reduces the risk of cash-related losses.

Essential Factors to Consider

Choosing a POS system for restaurant payments should not be done randomly. Although many terminals may seem similar at first glance, there are several important factors to consider—from available features and costs to how easy the system is for staff to use.

Let’s look at each of them.

Features

Ideally, a POS system should support all payment methods: physical cards, contactless payments, mobile phones, and smartwatches. It is also important to check whether the POS can issue fiscal receipts directly or easily connect to your cash register or restaurant management system.

Some banks offer terminals with additional features, such as sending receipts by email or integrating with accounting software. For this reason, it’s a good idea to request and compare offers from multiple providers before making a decision.

Costs

Typically, there are several types of costs to consider: a monthly rental fee for the device, a commission charged per transaction, and potential installation or maintenance fees.

Compare available offers carefully, as cost differences can be significant. For example, a transaction fee of 0.9% versus 1.5% may seem small at first, but over time—especially with high sales volumes—it can have a noticeable impact on your profit margins.

Ease of Use

A good POS system must be easy to use for both employees and customers. If processing a payment takes too long or the terminal interface is complicated, service slows down and customers may become impatient.

Ideally, you should choose a POS terminal with an intuitive touchscreen, clear menus, and easily accessible functions.

Types of POS Terminals Available in Romania

In Romania, whether you operate a table-service restaurant or a quick-service establishment, you can choose from several types of POS terminals, each with its own advantages.

Traditional bank POS terminals

Provided directly by major banks, often as part of HoReCa-specific packages:

  • Banca Transilvania – mobile POS terminals with SIM cards, ideal for terraces and delivery.
  • ING Bank – smart POS terminals capable of sending receipts via email or SMS.
  • Raiffeisen Bank – terminals compatible with all card types and holiday vouchers.
  • BRD and BCR – classic POS terminals focused on reliability and fast technical support.

Independent “all-in-one” POS solutions

Not tied to a specific bank and available for online purchase:

  • SumUp – very popular among small businesses thanks to fixed costs and quick setup.
  • myPOS – ideal for businesses that require maximum mobility (deliveries, food trucks), with fast fund transfers.

POS systems integrated with restaurant management software

For restaurants using full management software (orders, inventory, reporting):

Many solutions (e.g. Alegro, GeniusPOS, Zanzibar) offer direct POS integration, allowing payments to be automatically recorded in the system.

Recommendations by Restaurant Type

Not all restaurants have the same needs, so the ideal POS system will vary depending on the business model.

Quick-Service Restaurants

For fast food, food courts, or street food concepts, speed is critical.

Recommended features:

  • Mobile POS with 4G or Wi-Fi connectivity, easy to move between multiple points of sale.
  • Mandatory support for contactless payments, as most customers prefer paying by phone or smartwatch.
  • Ideally, a POS integrated directly with the cash register or a fast-ordering system.
  • Low transaction fees, especially if you process a high volume of small-value payments.

Table-Service Restaurants

Here, customer experience matters more than pure speed.

What to look for:

  • Portable POS terminals with large touchscreen displays.
  • Bill-splitting functionality, especially useful for groups.
  • Ability to send receipts by email or SMS to reduce paper usage.
  • Fast technical support from the bank, as a failure during peak hours can lead to dissatisfied customers.

Hotel Restaurants

In this case, the POS system must communicate with the hotel’s PMS (Property Management System).

Key requirements:

  • Integration with the PMS to charge bills directly to guest rooms.
  • Support for multiple payment methods—cards, vouchers, and corporate accounts.
  • Detailed reports clearly separating restaurant, bar, and room service sales.
  • Bilingual interface and receipts, especially important when serving international guests.

Ultimately, choosing the right POS system depends on the size of your restaurant, the number of daily transactions, and the additional features you need.

Why restaurants should adopt Self-Service Kiosks

Posted on by Andrei Grigore

The hospitality industry is evolving rapidly, and digitalization has become essential to meeting the expectations of modern customers. One effective and innovative solution is the use of self-service ordering kiosks.
Among the most advanced solutions in this area is “Kiosk by Breeze”, a system designed to optimize both customer experience and restaurant efficiency.

What Is a Self-Service Ordering Kiosk?

A kiosk is an interactive digital device that allows customers to place orders without going through a cashier.
It displays the menu in an attractive and easy-to-use format, offering a fast and pleasant ordering experience.

The Benefits of Using Self-Service Kiosks in Restaurants

Using self-service ordering kiosks brings multiple benefits for both customers and restaurant operations. These modern devices reduce waiting times, allow order customization, and minimize human error, delivering a more efficient and enjoyable experience.

In addition, kiosks can increase average order value through intelligent upselling and cross-selling suggestions. For restaurants, they streamline workflows, reduce pressure on staff, and allow resources to be redirected toward essential services—resulting in more efficient and profitable operations.

Key Benefits

Reduced waiting times

Kiosks send orders directly to the kitchen, eliminating long queues. This allows staff to focus on other important tasks, such as food preparation.

Increased average order value

Kiosks are designed to suggest additional products using upsell and cross-sell techniques, increasing the value of each order. For example, customers may be encouraged to add a side dish or a drink.

Interactive menu presentation

Customers can view the full product offering, ingredients, and customize how their food is prepared. This functionality increases customer satisfaction and loyalty.

Improved operational efficiency

Automating the ordering process enables restaurants to better manage workflows and optimize human resources, reducing operational costs.

Customer behavior data

Kiosks collect data on consumption trends and customer preferences, allowing managers to make data-driven decisions and adapt their sales strategies.

Full kitchen integration

The “Kiosk” system sends orders directly to the POS, the Kitchen Display System (KDS), and the order status board, where customers can transparently track the progress of their orders.

Multilingual support

Kiosks can be configured in multiple languages, removing language barriers for international customers and providing an accessible experience for everyone.

Increased customer satisfaction

In today’s digital era, customers are more comfortable with new technologies. Kiosks offer a fast and efficient experience, contributing to higher customer satisfaction and loyalty.

How Do Kiosks Contribute to the Future of Restaurants?

Adopting digital technologies such as “Kiosk by BitSoft” is not just a step toward modernization—it is a necessity for staying competitive in an industry that is constantly changing.

By reducing waiting times, increasing sales, and delivering personalized experiences, kiosks can fundamentally transform how restaurants interact with their customers.

The kiosk solution provided by BitSoft offers full integration between the kiosk, the POS system, the kitchen display, and the completed orders board. This integration optimizes workflows and minimizes delays, ensuring a fast and efficient customer experience.

In conclusion, implementing a self-service ordering kiosk is a smart investment for any restaurant looking to optimize operations, increase profitability, and deliver a memorable customer experience.

The importance of using restaurant management software

Posted on by Andrei Grigore

Running a business in the HoReCa industry, such as a restaurant, is a constant challenge. Beyond delivering an outstanding dining experience, efficiently managing internal operations can make the difference between growth and stagnation.

A well-implemented restaurant management software solution becomes an essential component for optimizing workflows, increasing profitability, and delivering a seamless customer experience.

Key Benefits of Restaurant Management Software

Operational optimization

Restaurant management software ensures better organization of internal processes, from order taking to inventory management. It reduces human error, speeds up operations, and improves overall efficiency.

Increased profitability

Through features such as predictive recommendations, upselling tools, and promotion management, modern software solutions help increase sales and attract loyal customers.

Simplified management

Management software allows operations to be configured and monitored centrally, whether for a single restaurant or a multi-location chain.

Cost reduction

Implementing an efficient software solution reduces losses caused by poor inventory control or incorrect orders, improving overall business performance.

Improved customer experience

Effective restaurant management software enables staff to focus more on guest interactions. Reduced waiting times and faster, more accurate service lead to higher customer satisfaction and stronger loyalty.

Scalability and adaptability

As your business grows, restaurant management software can easily adapt to new requirements—whether adding new locations or integrating advanced features.

Breeze – An Excellent Restaurant Management Software Solution

An excellent example of restaurant management software is Breeze, designed and developed by BitSoft.
Breeze is an advanced tool that combines essential restaurant management features with an intuitive and easy-to-use interface.

Key Benefits of Breeze

Flexibility and mobility

Mobile applications optimize service times and increase table turnover, enhancing the overall guest experience.

Intuitive and easy to use

With a training time of just 30 minutes, staff can quickly adopt the system without additional training costs.

Increased sales

Breeze provides predictive recommendations, predefined ordering flows, and upsell options that increase average order value.

Multi-location support

Thanks to advanced centralized configuration features, Breeze is ideal for both single-location restaurants and multi-unit chains.

Breeze Is Suitable For:

  • Restaurants of any size
  • Independent cafés or café chains
  • Fast-food outlets, pubs, and bars
  • Any other hospitality business

Choose the right solution for your business and turn your restaurant into a favorite destination for your customers!

The new Pizza Hut Delivery platform and online order optimization with Breeze

Posted on by Andrei Grigore

Pizza Hut continues its digital transformation strategy by constantly evolving its online ordering channels, updating both its mobile application and the Pizza Hut Delivery platform.

The new versions are built on Breeze, a solution dedicated to the HoReCa industry, developed by Bit Soft, with a strong focus on speed, clarity, and ease of use.

The New Pizza Hut Delivery Platform – Fast and Intuitive Online Ordering

These updates are designed to respond to changing consumer behavior in the HoReCa industry, offering customers a smoother ordering experience, whether they use the mobile app or the online platform.

Currently, orders generated through digital channels—the mobile app and the online platform—account for approximately 30% of the brand’s total sales. This share is supported by continuous investments in technology and ongoing optimization of digital processes.

“Pizza Hut is a brand that has continuously reinvented itself on the local market since 1994. Over more than three decades, we have consistently adapted to consumer needs. In our effort to deliver the best products and services, tailored to our customers’ expectations, we aim to combine our passion for food with innovation and the latest digital solutions. Together with our partners at Bit Soft, we are pleased to present consumers with the updated versions of our online ordering platform and mobile app, which will undoubtedly meet their expectations,” said Adrian Hulubescu, General Manager of Pizza Hut Romania.

An Integrated Digital Ecosystem for Operational Efficiency

From an operational perspective, Pizza Hut uses an integrated digital ecosystem that includes, in addition to the Breeze-powered e-commerce platform and mobile application, solutions such as KeepApp, Kiosk, and ServUs.
Together, these solutions support a coherent omnichannel experience for both customers and restaurant teams.

“We are pleased to have Pizza Hut as a trusted partner since 2007, a brand deeply focused on the needs of its customers. The HoReCa industry is constantly evolving, bringing with it a new consumer profile—one that is increasingly oriented toward fast and intuitive ordering flows. One key performance indicator that strongly influences the final purchasing decision is the actual time spent on the platform to place a food order,” said Bogdan Stanciu, CEO of Bit Soft Group.

An Optimized Ordering Experience

The new versions of the online ordering platform and mobile application (available on both Android and iOS) are designed to reduce friction throughout the ordering process and provide a clearer, more predictable user journey.

Key features contributing to this experience include:

  • a simplified ordering flow, easy to follow from product selection to order completion;
  • customer-centric options, including the ability to schedule orders for a later time;
  • a modern interface optimized for smartphone usage;
  • automatic order redirection between locations based on delivery areas, including in exceptional situations;
  • flexible promotion and offer configuration, ranging from daily discounts to “buy one, get one free” mechanisms.

The partnership between Pizza Hut and Bit Soft began in 2007, with the opening of the first Pizza Hut Delivery restaurant in Romania. Since then, the collaboration has evolved continuously, and at that time Pizza Hut operated 18 delivery centers nationwide.