Why restaurants should adopt Self-Service Kiosks

The hospitality industry is evolving rapidly, and digitalization has become essential to meeting the expectations of modern customers. One effective and innovative solution is the use of self-service ordering kiosks.
Among the most advanced solutions in this area is “Kiosk by Breeze”, a system designed to optimize both customer experience and restaurant efficiency.

What Is a Self-Service Ordering Kiosk?

A kiosk is an interactive digital device that allows customers to place orders without going through a cashier.
It displays the menu in an attractive and easy-to-use format, offering a fast and pleasant ordering experience.

The Benefits of Using Self-Service Kiosks in Restaurants

Using self-service ordering kiosks brings multiple benefits for both customers and restaurant operations. These modern devices reduce waiting times, allow order customization, and minimize human error, delivering a more efficient and enjoyable experience.

In addition, kiosks can increase average order value through intelligent upselling and cross-selling suggestions. For restaurants, they streamline workflows, reduce pressure on staff, and allow resources to be redirected toward essential services—resulting in more efficient and profitable operations.

Key Benefits

Reduced waiting times

Kiosks send orders directly to the kitchen, eliminating long queues. This allows staff to focus on other important tasks, such as food preparation.

Increased average order value

Kiosks are designed to suggest additional products using upsell and cross-sell techniques, increasing the value of each order. For example, customers may be encouraged to add a side dish or a drink.

Interactive menu presentation

Customers can view the full product offering, ingredients, and customize how their food is prepared. This functionality increases customer satisfaction and loyalty.

Improved operational efficiency

Automating the ordering process enables restaurants to better manage workflows and optimize human resources, reducing operational costs.

Customer behavior data

Kiosks collect data on consumption trends and customer preferences, allowing managers to make data-driven decisions and adapt their sales strategies.

Full kitchen integration

The “Kiosk” system sends orders directly to the POS, the Kitchen Display System (KDS), and the order status board, where customers can transparently track the progress of their orders.

Multilingual support

Kiosks can be configured in multiple languages, removing language barriers for international customers and providing an accessible experience for everyone.

Increased customer satisfaction

In today’s digital era, customers are more comfortable with new technologies. Kiosks offer a fast and efficient experience, contributing to higher customer satisfaction and loyalty.

How Do Kiosks Contribute to the Future of Restaurants?

Adopting digital technologies such as “Kiosk by BitSoft” is not just a step toward modernization—it is a necessity for staying competitive in an industry that is constantly changing.

By reducing waiting times, increasing sales, and delivering personalized experiences, kiosks can fundamentally transform how restaurants interact with their customers.

The kiosk solution provided by BitSoft offers full integration between the kiosk, the POS system, the kitchen display, and the completed orders board. This integration optimizes workflows and minimizes delays, ensuring a fast and efficient customer experience.

In conclusion, implementing a self-service ordering kiosk is a smart investment for any restaurant looking to optimize operations, increase profitability, and deliver a memorable customer experience.

The importance of using restaurant management software

Running a business in the HoReCa industry, such as a restaurant, is a constant challenge. Beyond delivering an outstanding dining experience, efficiently managing internal operations can make the difference between growth and stagnation.

A well-implemented restaurant management software solution becomes an essential component for optimizing workflows, increasing profitability, and delivering a seamless customer experience.

Key Benefits of Restaurant Management Software

Operational optimization

Restaurant management software ensures better organization of internal processes, from order taking to inventory management. It reduces human error, speeds up operations, and improves overall efficiency.

Increased profitability

Through features such as predictive recommendations, upselling tools, and promotion management, modern software solutions help increase sales and attract loyal customers.

Simplified management

Management software allows operations to be configured and monitored centrally, whether for a single restaurant or a multi-location chain.

Cost reduction

Implementing an efficient software solution reduces losses caused by poor inventory control or incorrect orders, improving overall business performance.

Improved customer experience

Effective restaurant management software enables staff to focus more on guest interactions. Reduced waiting times and faster, more accurate service lead to higher customer satisfaction and stronger loyalty.

Scalability and adaptability

As your business grows, restaurant management software can easily adapt to new requirements—whether adding new locations or integrating advanced features.

Breeze – An Excellent Restaurant Management Software Solution

An excellent example of restaurant management software is Breeze, designed and developed by BitSoft.
Breeze is an advanced tool that combines essential restaurant management features with an intuitive and easy-to-use interface.

Key Benefits of Breeze

Flexibility and mobility

Mobile applications optimize service times and increase table turnover, enhancing the overall guest experience.

Intuitive and easy to use

With a training time of just 30 minutes, staff can quickly adopt the system without additional training costs.

Increased sales

Breeze provides predictive recommendations, predefined ordering flows, and upsell options that increase average order value.

Multi-location support

Thanks to advanced centralized configuration features, Breeze is ideal for both single-location restaurants and multi-unit chains.

Breeze Is Suitable For:

  • Restaurants of any size
  • Independent cafés or café chains
  • Fast-food outlets, pubs, and bars
  • Any other hospitality business

Choose the right solution for your business and turn your restaurant into a favorite destination for your customers!

The new Pizza Hut Delivery platform and online order optimization with Breeze

Pizza Hut continues its digital transformation strategy by constantly evolving its online ordering channels, updating both its mobile application and the Pizza Hut Delivery platform.

The new versions are built on Breeze, a solution dedicated to the HoReCa industry, developed by Bit Soft, with a strong focus on speed, clarity, and ease of use.

The New Pizza Hut Delivery Platform – Fast and Intuitive Online Ordering

These updates are designed to respond to changing consumer behavior in the HoReCa industry, offering customers a smoother ordering experience, whether they use the mobile app or the online platform.

Currently, orders generated through digital channels—the mobile app and the online platform—account for approximately 30% of the brand’s total sales. This share is supported by continuous investments in technology and ongoing optimization of digital processes.

“Pizza Hut is a brand that has continuously reinvented itself on the local market since 1994. Over more than three decades, we have consistently adapted to consumer needs. In our effort to deliver the best products and services, tailored to our customers’ expectations, we aim to combine our passion for food with innovation and the latest digital solutions. Together with our partners at Bit Soft, we are pleased to present consumers with the updated versions of our online ordering platform and mobile app, which will undoubtedly meet their expectations,” said Adrian Hulubescu, General Manager of Pizza Hut Romania.

An Integrated Digital Ecosystem for Operational Efficiency

From an operational perspective, Pizza Hut uses an integrated digital ecosystem that includes, in addition to the Breeze-powered e-commerce platform and mobile application, solutions such as KeepApp, Kiosk, and ServUs.
Together, these solutions support a coherent omnichannel experience for both customers and restaurant teams.

“We are pleased to have Pizza Hut as a trusted partner since 2007, a brand deeply focused on the needs of its customers. The HoReCa industry is constantly evolving, bringing with it a new consumer profile—one that is increasingly oriented toward fast and intuitive ordering flows. One key performance indicator that strongly influences the final purchasing decision is the actual time spent on the platform to place a food order,” said Bogdan Stanciu, CEO of Bit Soft Group.

An Optimized Ordering Experience

The new versions of the online ordering platform and mobile application (available on both Android and iOS) are designed to reduce friction throughout the ordering process and provide a clearer, more predictable user journey.

Key features contributing to this experience include:

  • a simplified ordering flow, easy to follow from product selection to order completion;
  • customer-centric options, including the ability to schedule orders for a later time;
  • a modern interface optimized for smartphone usage;
  • automatic order redirection between locations based on delivery areas, including in exceptional situations;
  • flexible promotion and offer configuration, ranging from daily discounts to “buy one, get one free” mechanisms.

The partnership between Pizza Hut and Bit Soft began in 2007, with the opening of the first Pizza Hut Delivery restaurant in Romania. Since then, the collaboration has evolved continuously, and at that time Pizza Hut operated 18 delivery centers nationwide.